Union Minister Kumaraswamy launches HMT’s Karnataka‑themed watch range

Union Minister H.D. Kumaraswamy unveiled the new “HMT Kannadiga” wristwatch line on Sunday in Bengaluru, timed with the 71st Karnataka Rajyotsava.

Unveiling

The ceremony took place at HMT’s north‑Bengaluru grounds, drawing hundreds of onlookers. The watches were not yet on sale, but officials said they will reach HMT retail outlets in the city shortly.

Features

The series includes four variants that share a common dial design but differ in strap and chain options. Each dial displays numbers in Kannada script. A Gandabherunda motif and the Karnataka state flag in yellow and red highlight regional pride, while the name “HMT Kannadiga” reinforces the theme. Prices are projected at roughly ₹3,500‑₹3,600, placing the pieces in HMT’s premium bracket. Promotional images released on Saturday have circulated widely among watch enthusiasts online. The timepieces will incorporate contemporary movement technology and a radium‑glow feature. Strap options will use genuine Italian leather.

Context

Launching a culturally themed product aligns with a broader trend of Indian brands tapping local identity to attract regional buyers. The use of Kannada numerals and state symbols is intended to resonate with Karnataka’s sense of heritage while offering a modern, upscale accessory.