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Alternicq teams up with UK’s Pulpex to launch pulp‑fiber bottles in India

Reported by Aditya Chauhan (Staff Writer) · Bing News - Technology (India) ·

Unconfirmed — Reported by one source so far

Reported by one source so far

Worth knowing
TechnologyAlternicq teams up with UK’s Pulpex to launch pulp‑fiber bottles in India

Alternicq Limited has signed an exclusive agreement with UK‑based Pulpex to introduce the company’s pulp‑fiber bottle technology to the Indian market. The partnership will also explore opportunities across the GCC and potentially Australia. The new bottles are food‑grade, made from sustainably sourced wood pulp and can be recycled in normal household paper and card streams, thanks to a sprayed‑on inner barrier that does not need to be removed. The technology fits existing filling lines and allows direct‑to‑shape decoration, expanding Alternicq’s one‑stop packaging platform beyond rigid plastic. Thimmaiah N.P., Managing Director and CEO of Alternicq, said the deal moves the firm toward a global, all‑format, all‑material solutions business and meets evolving FMCG customer needs. Sandy Westwater, CEO of Pulpex, called Alternicq the ideal manufacturing partner to scale renewable packaging in India. Scott Winston, Pulpex’s Managing Director and Chief Science and Sustainability Officer, highlighted India’s importance as a consumer market and the next growth phase for Pulpex. Alternicq, formerly Manjushree Technopack, runs 29 plants, employs over 2,400 staff and serves more than 1,000 customers in consumer goods, pharma and beverage sectors. Pulpex holds patent‑protected fibre‑bottle technology, backed by the UK’s National Wealth Fund and the Scottish National Investment Bank, and aims to cut CO₂ emissions and plastic waste. ## Context The move reflects a broader shift toward renewable packaging in India, where FMCG brands face pressure to reduce plastic use and meet stricter waste‑management rules.

ExplainerWhy this matters

What Happened

Alternicq Limited and Pulpex signed an exclusive deal to bring Pulpex’s pulp‑fiber bottle technology to India and assess demand in the GCC and Australia. ## Why It Matters The technology offers a renewable, food‑grade alternative to plastic bottles, helping brands lower carbon footprints and cut plastic waste while using existing filling lines. This aligns with growing consumer and regulatory pressure for sustainable packaging in India’s large FMCG market. ## What Happens Next Both companies will study market size, customer interest and regulatory needs, then decide on equipment and possible local production to scale the new bottles across priority categories.

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