Sony LIV joins Prime Video India as add-on channel with plans starting at Rs 399

Prime Video India has added Sony LIV to its add-on subscriptions, letting viewers watch movies, shows, and live sports through a single app without switching platforms. Announced on October 21, the service costs Rs 399 per month or Rs 1,499 per year. Users can watch on mobile phones, web browsers, Fire TV, and smart TVs. The partnership brings over 450 movies and 300 shows to Prime Video. The catalogue features original series like the Scam franchise and Gullak, films such as Sitaare Zameen Par, and TV shows like Kaun Banega Crorepati and Indian Idol. Live sports include bilateral India cricket, the UEFA Champions League, the French Open, the Commonwealth Games, and UFC. India's tour of New Zealand begins on October 22. Content is available in eight languages including Hindi, English, Marathi, and Tamil. Gaurav Bhasin from Prime Video India and Rajesh Kaul from Sony Pictures Networks India both stated the partnership expands viewer reach and entertainment choices.

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Streaming services often partner up to let users manage multiple channels and billing in one place. This trend helps platforms attract new viewers who prefer single-app convenience.