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KICK Becomes Official Streaming Sponsor for Team Apex Gaming
Reported by Tanvi Pillai (Section Editor) · Mid-Day ·
Confirmed by a second source: TheWire.in
Global livestreaming platform KICK has signed an agreement to become the official livestreaming sponsor for Team Apex Gaming, expanding its footing in the country's esports market. India's gaming sector is growing into a mainstream entertainment space, with live gaming and creator content gaining wider attention nationwide. This partnership marks a commercial milestone for Team Apex Gaming, which launched in 2026 and has quickly emerged as one of the fastest-rising esports organisations in the region. For KICK, the association strengthens its focus on the large and young gaming audience in the market. The collaboration brings the streaming platform further into the local gaming ecosystem as community-driven broadcasting continues to grow.
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