Royal Enfield Brings Back White Color for Classic 350 with New Festive Edition

Royal Enfield has launched a new Signature White color option for the Classic 350, priced at Rs 2,23,275 ex-showroom. This new shade is part of a color update only, meaning the engine and mechanical parts stay exactly the same as before. While white was available on the older bike model, this is the first time the shade comes to the J-series Classic 350. The launch arrives just in time for the festive season to boost sales.

Design Details

The Signature White look features a white fuel tank and side panels mixed with black parts. Dark pinstriping outlines the tank, accompanied by a circular Royal Enfield badge and cursive Classic lettering. The front and rear mudguards, headlamp housing, and frame are all black. Chrome touches appear on the exhaust, engine covers, and mirrors, matching the wire-spoke wheels. A brown rider seat finishes the look. The bike keeps its traditional rounded shape and proportions.

Price and Range

The new Signature White costs the same as the Emerald shade. Both sit at the top of the price range, making them Rs 4,852 more expensive than the Stealth Black and Gun Grey options, which are priced at Rs 2,18,423. With this addition, the Classic 350 now offers 10 color choices. The entry point for the range starts at Rs 1,87,434 for Redditch Red, followed by Halcyon Black at Rs 1,90,195, Madras Red and Jodhpur Blue at Rs 1,93,668 each, Medallion Bronze at Rs 1,98,040, and Commando Sand at Rs 2,09,684.

Performance and Sales

The motorcycle runs on the same 349cc, single-cylinder, air-oil-cooled engine that makes 20.2 bhp and 27 Nm of torque, linked to a five-speed gearbox and an assist-and-slipper clutch. The Classic 350 remains the top seller for Royal Enfield in India. It sold 43,428 units in August 2026, marking a 20.55 percent growth from August 2025 and a 10.79 percent rise compared to July 2026.