JBL Live Beam 4 earphones launch with personalized sound and ANC at Rs 24,999

JBL has launched its Live Beam 4 truly‑wireless earphones priced at Rs 24,999, promising a personalized audio experience through its Personi‑Fi feature. The earphones come in a smart charging case that lets users control playback, ANC settings and volume by swiping on the case surface. Personi‑Fi creates a custom sound signature after a hearing test in the companion app, adjusting for age‑related frequency loss reported by the reviewer. ANC 2.0 blocks most ambient noise without causing ear pressure and can be fine‑tuned in the app; a dedicated ANC button on the case allows quick off‑switch. Transparency mode can be activated directly from the case, useful for hearing announcements while travelling. The case also displays battery levels when swiped down, shows the time when locked and lets users set a personal wallpaper via the app. Silicone ear‑tips provide a snug fit, and the default equaliser setting delivers a warm, spacious and deep sound that the reviewer found balanced for his music taste. A test with Willie Colón’s "Gitana" showed clear separation of percussion, trumpet and vocals, confirming the earphones’ ability to handle highs and lows without distortion. The app occasionally failed to reconnect after initial setup, but the earphones function independently thereafter. Overall, the Live Beam 4 builds on JBL’s previous models with advanced personalization, customizable ANC and a user‑friendly case, positioning it as a top‑tier option in the truly‑wireless market.