Ramayana breaks pre‑Diwali jinx with over Rs 25 crore in advance bookings

What Happened

Ramayana, Namit Malhotra’s mythological epic starring Ranbir Kapoor, Yash and Sai Pallavi, has crossed more than Rs 25 crore in advance ticket sales, shattering the long‑held pre‑Diwali box‑office jinx. With two days left before its November 5 release, the film is on track to set the biggest pre‑Diwali advance booking record in PVR INOX’s 30‑plus‑year history. As of 10 PM on November 2, advance sales reached Rs 30 crore nationwide and could climb to Rs 60 crore, with the three national chains selling over 1.50 lakh tickets.

Reaction

Kamal Gianchandani, Chief Business Planning and Strategy at PVR INOX, posted on X that the Rs 25 crore+ advance sales have “shattered the long‑believed pre‑Diwali jinx.” He called the milestone “phenomenal” and “hugely encouraging for the entire Indian cinema industry,” and predicted the film will record the biggest pre‑Diwali bookings in the chain’s history. The tweet also highlighted the film’s potential to rewrite box‑office records.

Context

The days before Diwali are usually tough for cinemas because audiences are busy with shopping and family duties, so big releases are normally timed on or after Diwali. Ramayana’s strong advance response suggests that a highly anticipated film can overcome this traditional hurdle, potentially reshaping release‑date strategies for future blockbusters.