The Daily PulseEntertainment
Actor Vijay Deverakonda joins Jr NTR in condemning AI deepfake of Janhvi Kapoor
Reported by Abhishek Tiwari (Copy Editor) · Hindustan Times - Entertainment ·
Confirmed by a second source: Indian Express - Entertainment
Representative image · Wikimedia CommonsDeepfake Outrage
Actor Vijay Deverakonda has strongly condemned a viral, AI-generated deepfake video featuring his fellow film industry members Jr NTR and Janhvi Kapoor. The morphed footage uses clips from the song Chuttamalle from their 2024 film Devara: Part 1 and has been widely circulated on the social media platform X. Re-posting a previous statement by Jr NTR, Deverakonda called the act an absolute low and stated that those responsible must face the harshest legal consequences without being spared.
Call For Action
Deverakonda criticized the misuse of modern technology, questioning what kind of society finds joy in degrading others while the rest of the world debates how artificial intelligence might take away jobs. He described the manipulated video as the digital equivalent of sexual assault and urged the legal system to treat such offenses with utmost seriousness. Earlier, Jr NTR had also condemned the video as disgusting and sick, warning creators and those spreading it that he will take strict legal action. Jr NTR also urged state governments and the Government of India to bring in strict regulations against AI misuse.
Context
Deepfake technology uses artificial intelligence to create convincing manipulated videos or images of real people without their consent. The rise of these tools has raised growing legal and ethical concerns across the global film and entertainment industries, with several actors speaking out against non-consensual digital manipulation in recent years.
ExplainerWhy this matters
What Happened
A morphed, AI-generated deepfake video using footage of actors Jr NTR and Janhvi Kapoor from the film Devara: Part 1 went viral on social media, prompting strong condemnation and threats of legal action from the stars and their peers.
Why It Matters
The incident highlights a growing crisis around non-consensual digital manipulation and the malicious use of generative AI tools against public figures, particularly women in the entertainment industry. It raises urgent questions about existing legal protections, the safety of digital spaces, and the psychological and reputational harm deepfakes cause.
What Happens Next
Calls for government intervention are likely to increase, putting pressure on both state administrations and the central government to introduce stricter regulations and enforcement mechanisms regarding artificial intelligence misuse on social media platforms.
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Representative image · Wikimedia CommonsEntertainmentVerified — Confirmed by a second source: Indian Express - EntertainmentImportant
Telugu Stars Condemn AI Deepfake Video Featuring Jr NTR and Janhvi Kapoor
Reported by Neha Sharma (Staff Writer) · Hindustan Times - Entertainment ·
